What if we rethought qualification work around time spent per prospect — could we increase overall giving at scale?

How do fundraisers dive deeper into the mid-level giving pool? Here are some of the frequently asked questions around engaging your mid-level supporters.

To help you evolve your donor pyramid and discover new opportunities for giving that drive revenue, here are three easy ways to ensure you’re a step ahead.

Lower-level donors may not provide much revenue for your organization. But dig a bit deeper, and you'll find an enormous amount of potential giving.

Despite the record number of new donors, nonprofits still must continue to prioritize personally recognizing each donor's contributions.

Too often we see mid-level donors--even those who give right on the cusp of major-giving level--fall through the cracks, so there is no true donor journey.

As more data is unveiled about 2020 charitable giving results and patterns, we continue to gain a clearer understanding of the pandemic’s role.

For many nonprofits, your ‘go-to’ strategy in previous years may not be the best option moving forward. Here's how to avoid those costly mistakes.

After a year of shifting priorities and economic volatility, here's why portfolio saturation should be your focus to continue philanthropic momentum.

Organizations can’t count on donors to do their own extensive research and wait for gifts to fall into their lap.