Michal Heiplik is EVP and Co-founder of CDP, a Boston-based fundraising service that brings breakthrough technologies, including AI-enabled fundraising, to public media. By acting as the engine of fundraising innovation for public radio and television stations, CDP helps its members understand areas of opportunity for increasing fundraising effectiveness and efficiency. Learn why Michal believes in AI-enabled fundraising for membership organizations.

Fundraising systems should exist to keep engagement up, but many fundraisers know that they really act as static metrics on performance. At Gravyty, we believe those expensive systems that measure performance and provide ticklers for gift officers in hopes of improving performance only get you so far. Rather, organizations should provide tools that proactively support and prompt the fundraisers to hit their goals with ease.

The flurry of activity that comes with closing end of year giving can be anxiety-inducing for fundraisers. As we find ourselves in that crunch time, we look at seven of the scariest things that fundraisers face this time of year.

Michal Heiplik is EVP and Co-founder of CDP, a Boston-based fundraising service that brings breakthrough technologies, including AI-enabled fundraising, to public media. By acting as the engine of fundraising innovation for public radio and television stations, CDP helps its members understand areas of opportunity for increasing fundraising effectiveness and efficiency. Learn why Michal believes in AI-enabled fundraising for membership organizations.

Arts and culture have greatly relied on the affinities of philanthropists throughout history. The most famous of these relationships is perhaps that of Medici family and the Renaissance, an impact on the world that is still on display, even centuries later. Great donors have always fueled arts and culture, but not all organizations in these fields can be so lucky to have a modern-day Medici to call on for funding.

Many hospitals become leaders by applying the newest techniques and cutting-edge technology -- such as artificial intelligence (AI) -- to provide patients with the best care possible, and in many cases, transform patient outcomes. To expand top-of-the-line care to more patients and grow impact, this same strategy should be applied to fundraising, as well.

VIA Public Media, Northeastern Pennsylvania’s PBS and NPR affiliate, serving 22 counties in the region, recently reorganized its development team and efforts to bring all resources onto one team. In this reorganization, Chief Development Officer, Ron Prislupski, identified that VIA’s major gifts program needed help and saw an opportunity to add resources that would increase revenue. In addition to hiring a Planned and Major Giving Officer, his partnership with CDP also identified Gravyty’s AI-enabled fundraising suite of tools as a solution to increase fundraiser activity and inspire more gifts.

By combining the art and science of fundraising, Gravyty helps organizations manage stewardship in ways never thought possible before and find amazing, and often unexpected, outcomes with donors.

Fundraising systems should exist to keep engagement up, but many fundraisers know that they really act as static metrics on performance. At Gravyty, we believe those expensive systems that measure performance and provide tickers for gift officers in hopes of improving performance only get you so far. Rather, organizations should provide tools that proactively support and prompt the fundraisers to hit their goals with ease.

Fundraising systems should exist to keep engagement up, but many fundraisers know that they really act as static metrics on performance. At Gravyty, we believe those expensive systems that measure performance and provide tickers for gift officers in hopes of improving performance only get you so far. Rather, organizations should provide tools that proactively support and prompt the fundraisers to hit their goals with ease.