The best method for developing personal connections is personalizing everything we do to engage donors. While donor data can make this process easier, too much data can create an analysis paralysis for fundraisers.

With Gravyty and AI, Virginia Tech will set new standards for annual giving.

Stay clear of the "Top 10 Ways To Upset Your Donors."

COVID-19 is proving to be the great accelerator of trends that we all knew were on the horizon. Development shops around the country are changing their approach to how they are talking to donors, and even what donors to reach out to.

COVID-19 is proving to be the great accelerator of trends that we all knew were on the horizon. Development shops around the country are changing their approach to how they are talking to donors, and even what donors to reach out to.

Competition for donor dollars is greater than we’ve ever seen and nonprofits will need to strategically direct campaigns to account for this variable.

Perhaps one of the most divisive trends in fundraising today is the shrinking portfolio. More and more organizations are slashing gift officer assignments by 30, even 60 percent. But we need better ways for fundraisers to manage more prospects – meaningfully, today, for current and long-term major giving.

For most organizations, especially those with an advancement research department, limited fundraiser capacity leaves a large (and often growing) pool of donor prospects who have the capacity to give but have not been assigned to a fundraiser’s portfolio. We call these 'rated but unassigned' prospects.

Gravyty Featured as the #1 "New Fundraising Ideas that Worked" in the Chronicle of Philanthropy!

Proud to be featured in the Chronicle of Philanthropy with our partners at Cure Alzheimer's Fund!