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    While reaching a greater quantity of donors during your Day of Giving, the earning potential of the interactions lies in the quality of the engagement.

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    Lower-level donors may not provide much revenue for your organization. But dig a bit deeper, and you'll find an enormous amount of potential giving.

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    Despite the record number of new donors, nonprofits still must continue to prioritize personally recognizing each donor's contributions.

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    Now that the initial shock of the pandemic has passed, will your new donors continue giving? Here's how to ensure that pandemic support doesn't stop.

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    Despite the time it takes to develop a planned gift relationship, those donors could have the greatest impact on your organization's bottom line.

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    Providing a highly personalized giving experience for every donor is always the goal, but sometimes, it can be harder to achieve than we want to admit.

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    With Gravyty and AI, Virginia Tech will set new standards for annual giving.

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