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    By Drew Fox Jordan • February 25, 2021

    LIVE WEBINAR: Personalized Donor Outreach for Days of Giving

    Days of giving — they’re big, they’re loud, and they’re full of activity. They are also powerful fundraising tools that address donor participation and retention in a single day. However, survey after survey tells us that what our donors really want goes beyond the transactional nature of a day of giving. Donors specifically share feedback that they want meaningful outreach that caters to who they are and their connection to your institution. But how can you take a day filled with a massive volume of outreach and turn that into something personal?

    Gravyty SDSU March 21 Webinar Deck

    San Diego State University is applying a new technique to its upcoming day of giving. SDSU fundraisers will be tasked with making donors and supporters feel special and important through personal outreach on this special day. Does that mean they’ll decrease the amount of outreach they do? Not by a long shot! They’ll use AI to personally reach more donors than they previously thought possible.

    Here's what you can expect to learn from this free webinar:

    • How to take a day of giving beyond transactional and turn it into a focused pipeline-building activity
    • Why personalization at scale is both necessary and possible
    • What techniques you can employ to increase participation and donor engagement

    Join SDSU and Gravyty on March 15 at 3 pm ET // 12 pm PT as we explore a new approach to days of giving that’s built on a foundation of personal outreach.

    Days of giving — they’re big, they’re loud, and they’re full of activity. They are also powerful fundraising tools that address donor participation and retention in a single day. However, survey after survey tells us that what our donors really want goes beyond the transactional nature of a day of giving. Donors specifically share feedback that they want meaningful outreach that caters to who they are and their connection to your institution. But how can you take a day filled with a massive volume of outreach and turn that into something personal?

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