Along with our great friend and partner, Reed Sheard, Vice President for College Advancement and Chief Information Officer, at Westmont College, and others, Gravyty CEO recently shared the stage at a MIT Enterprise Forum of the Central Coast event, "Doing Good: The Role of AI in Nonprofit Fundraising."
The speakers, who also included Don Patterson, Professor of Computer Science at Westmont College and Charles Schults, CEO of Crescendo Interactive, spoke about the critical need for technology, specifically artificial intelligence (AI) to even the playing field for nonprofit organizations.
Why is this need so critical?
As the panelists explained, it is estimated nonprofit organizations nationally contribute 5.3 percent to the national GDP, employ more than 15,000,000, and serve countless people in the United States and around the world. In Santa Barbara county alone, where the panel was held, 1,300 nonprofit organizations provide resources and a wide variety of services to every sector of society. Nonprofit organizations are a critical partner in helping ensure every community cares for all of it citizens and is working to build a better future.
However, many nonprofit organizations have small fundraising teams and don’t enjoy the success they need to finance the costs of running their nonprofit organization. The result can mean important services are not being delivered to people that need it most. Often at the core of this problem is the cost and complexity of building and managing a traditional fundraising team. This includes fundraisers, researchers, marketing, data services, reporting, leadership, event coordinators, writers and the list goes on.
The speakers discussed not only the art and science of fundraising, but also the art and science that goes into AI technologies to support this specific challenge. In fact, the speakers explained that AI holds the potential to solve many of these issues helping lowering the cost of finding individuals who are likely to support the nonprofit organization and to intelligently manage the daily activity of fundraisers.
If you would like to learn more about the role AI can play in helping your nonprofit inspire giving at scale and transform how fundraising works, schedule a FREE DEMO with the Gravyty team today.