Gravyty makes fundraiser enablement tools that fundraisers love. In this series, we feature the stories of frontline fundraisers who embrace AI-enabled fundraising in their daily lives and highlight the amazing impact they return to their organizations.
John A. Farkas, Jr. is the Major and Planned Giving Officer at Salesforce customer and good friend and partner VIA Public Media, a membership organization that's a pillar of the community in Northeastern Pennsylvania and the PBS and NPR affiliate serving residents in 22 counties. As the son of two seasoned fundraising professionals, he always knew he would work in development because he loves the opportunity to build relationships that advance important causes. In his role at VIA, John has been tasked with revitalizing the major gifts program, as well as planned giving and other responsibilities. He uses Gravyty's fundraiser enablement tools, powered by AI, and Gravyty's seamless integration with Salesforce to both grow the major donor pipeline for the future and inspire major gifts today.
WATCH OUR SHORT VIDEO TO SEE HOW GRAVYTY HELPS JOHN PRODUCE RESULTS AND BUILD RELATIONSHIPS FOR VIA'S MAJOR GIVING PROGRAM.