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If an organization isn’t looking to increase revenue from its major gifts program, it’s almost like it’s not trying. Many leaders that have struggled with this dilemma have come to the same conclusion. Increasing major gifts revenue boils down to asking donors for larger gifts, or asking more prospects (or current donors) to become major donors.

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When is the right time to reach out to a donor? There’s no single answer. Every case is different. The size of the donor’s last gift, the relationship to your organization, the relationship with your gift officer, and many more variables come into play. However, a recent study suggests there may be a wrong time to ask.

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How can fundraisers thrive during CRM change or upgrade? See how our great friends and partners at Arkansas State University used Gravyty to continue prioritizing the most important aspects of their work – inspiring donors, even amidst a CRM change.

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How can fundraisers thrive during CRM change or upgrade? See how our great friends and partners at Arkansas State University used Gravyty to continue prioritizing the most important aspects of their work – inspiring donors, even amidst a CRM change.

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