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By Drew Fox Jordan • October 30, 2019

Gravyty and iWave Expand Strategic Partnership to Elevate Grateful Patient Programs

Gravyty and iWave are both leaders in fundraiser enablement and fundraising efficiency. Together, we recently expanded our strategic partnership so healthcare organizations can elevate their grateful patient programs and raise more major gifts that lead to change-the-world causes, such as curing diseases and world-class patient care. This is possible through the strategic use of data and artificial intelligence (AI).

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Through a joint solution, iWave and Gravyty will help nonprofits harness the power of patient screening and AI to identify grateful patient prospects and connect with them at the right time in their healthcare journey. This marks the first time that healthcare organizations have the ability to use AI and donor intelligence to change the world through grateful patient programs.

“Artificial intelligence is fundamentally changing what’s possible in advancement. Gravyty is proud to expand our partnership with iWave to use AI to accelerate the pace at which hospitals and healthcare organizations cure diseases and treat patients,” said Adam Martel, co-founder and CEO of Gravyty. “Through our joint solution for healthcare, we’re able to directly connect grateful patient programs and fundraising activities to change our world for the better in ways never seen before.”

Grateful patient programs allow healthcare institutions to provide world-class care and facilitate many ancillary services that are extremely important to patients and their families. Until this partnership, finding an effective way to identify and connect with patients who have the ability to donate a major gift was challenging.

“Grateful patient programs have become a crucial component of a proactive, predictive fundraising program,” said Ross Beattie, CEO of iWave. “Healthcare institutions are motivated to provide the best care they can and they need money to do that. As a leading provider of wealth and philanthropic information, iWave’s patient screening helps healthcare institutions identify top major gift candidates and our partner, Gravyty, feeds that intel to the fundraising team at the right time.”

As the first provider of AI-enabled fundraising software, Gravyty’s fundraiser enablement solutions expand the fundraising workforce with actionable intelligence, including personalized outreach proactively drafted by AI, automated stewardship support, prioritized portfolio outreach, and more.

To learn more about implementing a grateful patient program powered by iWave and Gravyty, please contact us.

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